Israel is world-renowned for its technology in electronics, communications, and the Internet. The state of its development and the achievements of the lock are also gratifying. From basic components, chip design, assembly, and testing industries to technology development in consumer electronics, security, digital entertainment and other fields, Israeli companies are at the forefront of the world.

    Reporter: After the outbreak of the international financial crisis, the global electronics industry has been affected to a certain extent. Israel is one of the most important exporting countries of electronic technology in the world. What measures have you taken to deal with the international financial crisis?

    AviHeftz: In response to the international financial crisis, the Israel Export and International Association will start a project, mainly to help domestic companies in Israel to export. The work was first started in the "BRIC countries" (China, India, Russia and Brazil), and gradually expanded to 11 countries with great market potential, including Vietnam, South Korea, Pakistan, Mexico, and Turkey.

    Reporter: Israel's technology in the field of electronics is world-renowned. For example, flash drives and instant messaging tools are all invented or developed by Israelis. Can you briefly introduce the basic situation of Israel's electronics industry?

    AviHeftz: Israel's electronics industry is in a leading position in the world. It is one of the few countries in the world that is very famous in the field of electronic information, especially in the design and production of semiconductor products. There are many well-known high-tech companies along the northern coast of Israel. For example, Haifa gathers the world's largest multinational companies, such as Microsoft and Google. There are about 8,000 companies and 150,000 scientific and technological personnel in Haifa Science and Technology Park. Consumer electronics, components, and semiconductor manufacturers have close ties.

    Reporter: Israeli companies are mostly engaged in chip design and development. In the field of terminal products, it is difficult for us to see the products of Israeli companies. Is this a characteristic of Israeli companies?

    AviHeftz: Israeli companies are mainly engaged in the design of chips or components, and rarely in the production of end products, so your judgment is correct. Because most of the Israeli technology is applied inside the product, it is rarely seen by consumers.

    Israelis are mainly engaged in basic research and development, such as chip design in the fields of audio and video, storage devices, etc. The U disk was invented by Israelis, Intel's Centrino and Pentium 4 processors were also developed in Israel, and the image processing chips and touch screens in DVDs were also developed in Israel.

    Reporter: China has world-renowned big companies such as Hisense, Haier, Huawei, and ZTE, but in some areas Israeli companies have more technological advantages. What do you think of the prospects for cooperation between Israeli companies and Chinese companies?

    AviHeftz: Israeli companies have broad prospects for cooperation with Chinese companies, and Chinese companies also have strong scientific and technological strength. When we go to China in July, we will also visit several Chinese companies, such as Hisense and Haier, and hope to have good cooperation with them. In 1994, the first time I went to Hong Kong, China to participate in the Electronics Fair, I saw a lot of high-tech consumer electronic products and many large Chinese electronics companies, which is very fortunate. Today's cooperation between Israeli companies and Chinese companies will create more opportunities and markets.

    The output value of semiconductor design alone in Israel's electronics industry is as high as $2 billion a year, mainly exported to Japan, the United States, South Korea and China. The product design and market planning of many electronic companies around the world are completed in Israel. China is one of the more potential markets. Israel will strengthen cooperation with China in this field. We will focus on recommending 40-50 Israeli companies to China, such as Modu, Lumus, Explay, etc.

    Israel's outstanding performance in electronic technology also allows us to have a higher development goal, how to better develop the electronic technology industry.